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Thread: Quality or Quantity

  1. #21
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    for me both are important you cant bound yourself to quality when you are talking about blogging because the major aspect of blogging to get good number of visitors and only quality written articles are not enough for this purpose quantity is also important because someone search on search engine the wording will be checked out and if you have limited wording you cant come up one the results of search engine

  2. #22
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    We talk so much bout "Quality" of content that many people who don't write regularly think they need to hit a home run with every blog post, which is very intemedating. And others think that 5 good articles is better than 30 average articles. Both are dead wrong.

    No one hits a home run everyday. Not the Washington Post. Not the Wall Street Journal. Nobody. But what they do is provide a well rounded stream of information that thier demographic is looking for.

    If you pigeonhole yourself into only targeting the largest group of possible readers every single time, not only are you missing an opportunity to grow your readership, but you are going to burn out and end up just repeating information that is already out there.

    What is quality content is subjective to your demographic. Just because an article doesn't get the maximum amount of views, doesn't mean that it's not valuable. For me it's been the articles that no one was writing about, or where the information was outdated or incomplete that resulted in the most feedback. 500 readers and no engagement is far worse than 10 readers that result in 2 phone calls. Numbers ean squat if it doesn't equate into money.

    One thing about targeting max readership is that you are basing it on already known statistics. In other words, everyone is targeting it. That's why you have to work so hard to get it listed at the top of the SERP's. It's already been written.

    The articles that go viral are generally new information.

    People who make the news lead the way. Not the people who piggyback it.

  3. #23

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    A quantity based blog will always turn me away because I want to know that I (as a reader) and being considered and written for. We often receive newsletters or RS feeds from associate industries and there is one that stands out because they are presenting relevant information to us and our industry. They are actually not a related industry but provide us with relevant, quality information. For me, that is a big draw card because it tells us they are doing some work (or have hired/approached someone else) to get the right information for the industry they are talking to.

    The downside is they are not an "authority" in the topics they are talking about but do have reference to those authorities. So that is a point that sticks with me, become the authority ot specialist in your field and you will gain attention and respect.

    But I guess nowadays also, the SEO process is asking us to create ranking success through constant content and depth in our sites/blogs so we are tending towards quantity and possibility reducing the quality as a consequence.

    Interesting topic.
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  4. #24

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    I'm a proponent of quantity over extreme quality, but there is a twist. Once I've established a steady or even just increasing stream of traffic to a particular page I'll then really dig down into making it better. Basically I look for whats working then refine as best I can. I don't want to make the best content for a page that isn't going to do well within s earch.
    Edit:
    To expand what I mean just a bit more. When I place a post on my site I wait to see if it naturally brings readers through long tail ect. at which I begin to refine.
    Last edited by HireLogoDesign; 11-02-2012 at 04:01 PM.

  5. #25
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    Quote Originally Posted by nealrm View Post
    Neither answer is correct. Posting a quality blog that are months apart will prevent you from ever developing a following, yet posting junk out daily will make readers bored. You need to strike a good medium. If you don't have enough content to post a good blog once a week, then you might would to look into guest blogging somewhere, instead of having your own site.
    Well Answered..!!

  6. #26
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    Quality content always trumps quantity for both business growth and SEO. If you post a poor quality article, who will recommend it via tweets or links? Even if Google sees more data to index it will still rate the page/site lower if it is not receiving attention (i.e. social chatter or links). Good quality SEO is about content marketing, better said: producing linkworthy content.
    Singer/Songwriter/SEO Guy | Indigo Cowboy Band

  7. #27
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    Now that it's all about earning backlinks rather than building them, quality wins. The real benefit of writing a great article is it's ability to continually earn you links long after you've written it.
    Lorraine Gregory Communications Group - Long Island, NY Marketing Agency

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