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Thread: possible new requirement for SEO? schema.org

  1. #1
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    Default possible new requirement for SEO? schema.org

    Last week it was announced that google, bing and yahoo have parntered i the creation of new standards for objects within the webpage.

    The concept makes sense, of course these companies are data and logarythm driven. For example

    "Organization of Schemas

    The schemas are a set of 'types', each associated with a set of properties. The types are arranged in a hierarchy.

    Browse the full hierarchy:
    One page per type
    Full list of types, shown on one page

    Or you can jump directly to a commonly used type:
    Creative works: CreativeWork, Book, Movie, MusicRecording, Recipe, TVSeries ...
    Embedded non-text objects: AudioObject, ImageObject, VideoObject
    Event
    Organization
    Person
    Place, LocalBusiness, Restaurant ...
    Product, Offer, AggregateOffer
    Review, AggregateRating"

    then, the item itself, would be formatted:

    "<div itemscope itemtype="http://schema.org/Movie">

    <h1 itemprop="name">Pirates of the Carribean: On Stranger Tides (2011)</h1>
    <span itemprop="description">Jack Sparrow and Barbossa embark on a quest to
    find the elusive fountain of youth, only to discover that Blackbeard and
    his daughter are after it too.</span>
    Director:
    <div itemprop="director" itemscope itemtype="http://schema.org/People">
    <span itemprop="name">Rob Marshall</span>
    </div>
    Writers:..."

    source: schema.org

  2. #2

    Default

    Interesting. I read something on this before but the source wasn't reliable so I didn't think much of it and forgot to look into it more!
    Tyler Hutchinson
    CEO at Full Circle Business Consulting
    HTTP://www.fullcirclebusinessconsulting.com

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