These days, unless you’re refreshing your website every two years, it’s easy to look outdated. I know that regularly coming up with funds for a redesign is a challenge – I guess the priority lies in ensuring your website always accurately reflects what you do and highlights what your strengths are. Although I’m a huge advocate for modern easy-to-use sites, if you’re on a budget I suggest you only undergo a revamp if there are fundamental user experience issues that are preventing sales and conversions.
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