In my opinion, what's missing is WHY being a gentleman matters. As others have said, site looks great but you're just selling stuff. I would consider adding a free report eg. "7 Ways Being a Gentleman in 2016 Can Change Your Life." Get the reader to trade email for the report. The report could reveal why being a gentleman matters. Open some eyes. Build a following. Your traffic is coming for a reason and, as Harold says, assuming you're getting the right qualified prospects, give them something of value. Become a gentleman advisor.