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  1. Perfect example of exactly what the article is...

    One of the most effective “reward” program I’ve seen is “Kohls Bucks”. Kohls is a mid price dept store. For every $ 50 you spend they give you a $ 10 certificate for your next purchase.

    Kohls...
  2. Framing a Reward is as important as the Reward itself

    We've had a lot of questions about loyalty and rewards programs. Feedback is mixed depending on who you ask. This article suggests approaching it from a different angle. Not according to the offer,...
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