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Yeah I'd add the "Of death" and I'd move the headline above the logo...the logo is never the important part to the reader just to the client...

Yeah, it sucks when the client doesn't get it...anything more than one thought gets lost in the sea of advertising...one way I like to explain it with my as old or older than me clients is the sesame...

You really are sending two messages with that add...well three really...repair, set up and ink...

Sticking with just one message will likely be more effective.

I'd start with "Need A Rescue...