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    It is top of my list!

    RR151, sounds like you've been reading up on Dan Kennedy's No B.S Grassroots Marketing book!

    Stephanie, did you get that book yet?!!!

    It is top of my list!
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    Agreed! Do you think you'd be more likely to take...

    Get users inside your store and wow them.

    Agreed! Do you think you'd be more likely to take someone up on a free coffee or a free pastry? I'm thinking the pastries are a good way to get people...
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    I've definitely put a lot of thought in ways I...

    I've definitely put a lot of thought in ways I can be different--better, in my opinion--than Starbucks. Part of that is going to be my unique aesthetic. I'm going for a fun vintage-y feel, without...
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    Best Coupon Strategy?

    I'm opening a coffee shop and doing a lot of talking through it with an experienced friend who is coming on as a manager. Tonight we were discussing marketing strategies and coupons and the topic of...
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