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    +1 I just had a client shoot his new website...

    I won't be doing that. This is between you and him. You know enough to know if you are getting what you want and asked for. I'm not going to undermine the work that he is doing for you, because I...
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    Mr. Plumber - can you guarantee me that this hot...

    im not going to redesign my website to be in the 3rd-4th page in the market I want

    Mr. Plumber - can you guarantee me that this hot tub I'm paying 10k for will enhance my sex life?
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    Yup. But remember, in Huggy's case, less could...

    This works in ecommerce. There's no way he can make adjustments basing traffic against the sales process that you do to land a customer.
    The best he can do is measure traffic against contacts...
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