Nike started off as a running shoe and in the beginning that was their niche. They used that popularity and sales to grow into Tennis, Basketball and other sports. Where they really exploded on the...
Type: Posts; User: Harold Mansfield; Keyword(s):
Nike started off as a running shoe and in the...
Nike started off as a running shoe and in the beginning that was their niche. They used that popularity and sales to grow into Tennis, Basketball and other sports. Where they really exploded on the...
Yes.
The put a LOT of research into it. But...
2. Is it years of business? press? brand awareness?
Yes.
How much research do companies put into it - I remember a study done on smells for consumer behaviour, are there anything in this type...