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    You definitely need some conversion optimization....

    You definitely need some conversion optimization. If you're in a DIY mindset, googling "website conversion optimization" will get you started. If you've got enough potential revenue, and want to...
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    Best Print and Online CRM for small businesses

    I'm trying to find an inexpensive CRM for small businesses who want to manage physical mailing lists as well as email lists, together. Anyone know of a good solution for that? All the CRMs I've used,...
  3. Thread: Google adwords

    by ericw
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    Google Adwords is awesome in that you can target...

    Google Adwords is awesome in that you can target way more specifically than older forms of advertising you may be used to. Only targeting potential customers that are highly relevant, and tailoring...
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    "Taking the Stand" is kind of clever (at least...

    "Taking the Stand" is kind of clever (at least I'm assuming it's kind of a play-on words), but I (and my agency) would be more likely to go with something with some more emotional connection. Why do...
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    The suppliers almost always provide images, but...

    The suppliers almost always provide images, but if you want to rank in the search engines for those products, Google really doesn't want to list 10 different distributors with the same content. I...
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    In the last few months I've had several...

    In the last few months I've had several businesses come to me wanting online marketing help for their business (which turns out to just be one of those never-ending pages).

    I quickly tell them no...
  7. Thread: Advice!!!

    by ericw
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    Etsy's usually a good choice for small one-person...

    Etsy's usually a good choice for small one-person startups. You can also incorporate a purchasing element to your facebook page if you search around for a plugin for that.
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    Long term, the churn-and-burn strategies of black...

    Long term, the churn-and-burn strategies of black hat SEOs will always hurt a legitimate business. One of the main advantages of legitimate SEO is that it normally has a snowball effect - over time,...
  9. How many facebook likes do you have, and since...

    How many facebook likes do you have, and since you've done "like trading", I have to ask how many of those are real people that are interested in your company?

    The reach of some forms of facebook...
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    If you have the time (and you either have to have...

    If you have the time (and you either have to have time or money) I'd recommend becoming familiar with SEO. Even if you pay another agency to do SEO sometime in the future, it makes the project run...
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    If you need to target a specific audience, Google...

    If you need to target a specific audience, Google Adwords can be very effective if the campaigns are optimized by professionals.
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    At least now you can own your own genes...

    At least now you can own your own genes.
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    If you're doing the marketing yourself (which...

    If you're doing the marketing yourself (which requires a lot of time both implementing and learning) I might recommend doing some guest blogging. I've seen a lot of success when a small no-name...
  14. Thread: New!

    by ericw
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    Are social media marketing, blogging and...

    Are social media marketing, blogging and craigslist the only forms of online marketing your company is doing? As Marketing Director, I'd assume it's your job to find and recommend the most effective...
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    I'd recommend posting your business name or URL -...

    I'd recommend posting your business name or URL - you'll get much more targeted replies.
  16. Thread: Hello, Everyone

    by ericw
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    Thanks, all, for the warm welcome!

    Thanks, all, for the warm welcome!
  17. Thread: SMS Marketing

    by ericw
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    I personally would never run an SMS campaign that...

    I personally would never run an SMS campaign that was not opt-in, but then it's not really the marketing you're referring to, is it?
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    I agree with Neil that Open Site Explorer...

    I agree with Neil that Open Site Explorer is quite useful for this sort of thing. Use it (Pro version) in conjunction with Google webmaster tools and Analytics.
  19. Thread: Forum SEO

    by ericw
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    I am aware that inidividual page titles are at...

    I am aware that inidividual page titles are at least partially determined by thread titles. That makes perfect sense, and as I've administered a few forums myself, I know how great it is when a user...
  20. We as humans love reasoning by analogy - "tablets...

    We as humans love reasoning by analogy - "tablets are the new PC" or whatnot. In fact, they're used differently. There is some overlap between all digital devices, some more than others, but there...
  21. Thread: Hello, Everyone

    by ericw
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    Hello, Everyone

    My name is Eric Wagner and I'm the co-founder of a marketing agency called i7 Marketing. I hope to take away some good business thoughts from this forum as well as stay in touch with the community -...
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    I agree with Harold and Jim's lists, but right...

    I agree with Harold and Jim's lists, but right from the beginning, you'd better be designing with SEO principles in mind if you don't want to have to pay a SEO company to fix your mistakes later.
  23. Thread: Forum SEO

    by ericw
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    Forum SEO

    Hey - have the moderators considered doing SEO on this forum? The title tags would be a good place to start...
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    You may want to come up with a different plan...

    You may want to come up with a different plan that requires less inventory to succeed or go after a different business venture.

    Your business name will also make any type of online marketing...
  25. Thread: Rich Pins

    by ericw
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    Very interesting - I might have to try this on a...

    Very interesting - I might have to try this on a client with the right type of consumer products and test conversions.
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