I had an MBA professor tell us that any profitable market worth being in will have competition. Simple because there are lots of other cupcakes, cookie and coffee shops doesn't mean you should shy...
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I had an MBA professor tell us that any profitable market worth being in will have competition. Simple because there are lots of other cupcakes, cookie and coffee shops doesn't mean you should shy...
It seems you have the right experience over the past 11 years to know what you'd be getting into. Most new businesses owners aren't able to answer the depth of questions you did giving the industry...
I agree with the others on this, be extremely careful jumping into an online business you don't much about or are experienced in. Once you're at the helm, you won't have the luxury of a learning...
The most important criteria for any successful business is offering customers real value with your product or service. Start by doing solid market research. What are people really willing to pay for...
I have seen very profitable companies with surprisingly low marketing budgets before. It just means you'll need to be smart where you spend that money, and stretch it as far as you can.
Before...
It's been a few months since you posted this, so I'm curious to hear what you decided. For anyone else in this position, having a dedicated marketing professional is extremely useful. However, hiring...
Google rewards you for using more of their products and services. So while a G+ account alone may not give you great results, I recommend it be part of your integrated marketing plan. Register and...
Don't waste your time with $10/mo services. You'll get much better results from building your own content campaign for a little more. SEO runs on quality, relevant and unique content.
1) Create...
The days of building thousands of links for top page SEO results are over. Google and other search engines place a greater emphasis on unique and quality content. Your audience and potential...
I agree, quality content is one of the best ways to attract the right audience and build organic results. Start writing 500-700 word blogs on interesting and relevant topics to your target audience....
Where you're going to find customers is a very important question to be clear on before you invest anything. Here's my advice on the steps for starting any business...
1. Create a well researched...
Vista Print is a great option to go with. Instead of simply typing in their URL (vistaprint.com), google discount business cards. They'll always come up in the ads with a special discount their...
I'm an advocate of building both organic and paid traffic. Paid traffic is like a light switch...turn on the spend and the traffic starts. Turn off the spend and the traffic stops. It can be a good...
All these replies are spot on. Especially taking the training course. There is a lot to know about running social campaigns successfully. We run social traffic for our clients and use these...
I haven't looked at your site yet, but I'd make sure it talked about your approach to building websites. Detail what the client can expect and what makes your company different from all the other web...
I agree to post the works that best represent your company and highlight your style on your website. Your website will act as your hub, and you want visitors to stay on your site. The less...
I would suggest adding more to your site copy or content. It doesn't give too many details on the value customers can expect. What headaches or pain points do you take care of for them? I'm a big...
I'm late jumping into this conversation, but will bring a little different angle to why every business (regardless of size or industry) absolutely needs a website. Customers today start their...