Perception of Advertising Methods - Page 2 - Small-Business-Forum.net

cbscreative · 08-22-2008, 08:07 PM

Speaking of that house Kristine, isn't tomorrow the big day for you?

KristineS · 08-22-2008, 08:24 PM

Yup, tomorrow is moving day. I'm really ready to move. My apartment is a minefield of boxes right now. Plus it is really hot and humid here. My apartment is not air conditioned. The new house has A/C.

orion_joel · 08-23-2008, 09:31 AM

cbs, i do agree that for a certain area of your business you need to throw out the consumer mentality, especially with things like marketing. However keeping it for some areas of your business can be a major positive. For example, my business being in IT can have some pretty tight margins sometimes. However i can usually act the consumer and go shopping around my wholesalers (all have online e-commerce sites), and once i have found the lowest price, i can still go to the sales people there and ask for the best price, or look for a quantity discount. Just the same as you may do when you walk into buy a fridge, as a consumer you ask for the best price.

So keeping the consumer mentality in business can be an advantage and disadvantage it all comes down to knowing when you need it and when you don't.

cbscreative · 08-23-2008, 05:20 PM

Good catch on clarifying my point, Joel, thanks.

Ad-Vice_Man · 08-25-2008, 03:26 PM

Perhaps this will take us on a tangent... but why are your margins so low?

Maybe I'm going out on a limb here, but low margins say to me that you're trying to be the "low cost" providor. Why not be the High Value Providor? And turn a liveable profit on your venture?

08-22-2008, 08:07 PM	#11 (permalink)
cbscreative Refugee from the .com Join Date: Aug 2008 Location: Right here Posts: 1,668 Reputation: 43	Speaking of that house Kristine, isn't tomorrow the big day for you? __________________ Steve Chittenden Graphic design, web design, professional writing, and marketing. "Far better is it to dare mighty things, to win glorious triumphs, even though checkered by failure, than to rank with those poor spirits who neither enjoy much nor suffer much, because they live in the gray twilight that knows not victory nor defeat." -- Theodore Roosevelt

08-22-2008, 08:24 PM	#12 (permalink)
KristineS Queen of the Forum Join Date: Aug 2008 Location: Traverse City, MI Posts: 2,378 Reputation: 34	Yup, tomorrow is moving day. I'm really ready to move. My apartment is a minefield of boxes right now. Plus it is really hot and humid here. My apartment is not air conditioned. The new house has A/C. __________________ Settling for More\| When I'm Thin\|The Tenderfoot Diaries\| Outdoor Bloggers Summit Blog\|

08-23-2008, 09:31 AM	#13 (permalink)
orion_joel Member Needs New Keyboard Join Date: Aug 2008 Location: Brisbane, Australia Posts: 1,218 Reputation: 21	cbs, i do agree that for a certain area of your business you need to throw out the consumer mentality, especially with things like marketing. However keeping it for some areas of your business can be a major positive. For example, my business being in IT can have some pretty tight margins sometimes. However i can usually act the consumer and go shopping around my wholesalers (all have online e-commerce sites), and once i have found the lowest price, i can still go to the sales people there and ask for the best price, or look for a quantity discount. Just the same as you may do when you walk into buy a fridge, as a consumer you ask for the best price. So keeping the consumer mentality in business can be an advantage and disadvantage it all comes down to knowing when you need it and when you don't. __________________ Joel Brown No Fixed Office - Orion Networks - My Business Blog

08-23-2008, 05:20 PM	#14 (permalink)
cbscreative Refugee from the .com Join Date: Aug 2008 Location: Right here Posts: 1,668 Reputation: 43	Good catch on clarifying my point, Joel, thanks. __________________ Steve Chittenden Graphic design, web design, professional writing, and marketing. "Far better is it to dare mighty things, to win glorious triumphs, even though checkered by failure, than to rank with those poor spirits who neither enjoy much nor suffer much, because they live in the gray twilight that knows not victory nor defeat." -- Theodore Roosevelt

08-25-2008, 03:26 PM	#15 (permalink)
Ad-Vice_Man Member Needs New Keyboard Join Date: Aug 2008 Location: DC Metro Area Posts: 137 Reputation: 17	Perhaps this will take us on a tangent... but why are your margins so low? Maybe I'm going out on a limb here, but low margins say to me that you're trying to be the "low cost" providor. Why not be the High Value Providor? And turn a liveable profit on your venture? __________________ The Ad-Vice Man - Expert Advertising Advice www.harborpilotmedia.com, www.freeadvertisingadvice.org