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Thread: White hat and Black hat SEO??

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    Default White hat and Black hat SEO??

    I recently attended a short course on whitehand SEO and i have there is also a method of SEO called "blackhat". Well i know the difference between "white hat hackers" and "black hat hackers" i assume that "white hat SEO" and "black hat SEO" are similar.

    If so is black-hat SEO actually illegal? or it is a victimless crime? and what are its benefits over white hat SEO??how can we do it?will we be penalized for that? or i am getting this white-hat black-hat SEO all wrong

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    I'm no SEO expert but my understanding is that BlackHat SEO is seo that tries to force google to rank you high by "cheating" techniques. This may or may not work.. but only for a few days.. and then google blacklists your website (or puts you way down lower).

    You must implement whitehat SEO techniques to your website to be google friendly. Now what those techniques are, you should do some research on that.. SEO rules change month by month. You need to keep updated on those.
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    I'll add that black hat techniques 'may' get you caught and removed from the G SERPS. Some get away with it. In general, only use black hat techniques with a throw away site.

    With black hat, you are violating search engine rules not laws, at least that I can think of. Search engines can ban you including Google, but they can't send you to jail.

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    From what I see, black hat SEO tactics always get caught. I wouldn't risk it on a domain or website that I cared about. The penalty is getting banned, put in the sandbox, de-indexed, or whatever Google decides to do with you. So the consequnces are pretty finite, and abrupt. So why risk it? Why not use that energy to just do it properly?

    I should add that includes Social Media tricks. Facebook, Twitter, and You Tube are hip to fake followers, fake hits and fake video views just like Google is hip to fake traffic bots.
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    I don't think that Google will be fooled again by black hat spammers. I mean is with the strict implementation within their algorithm, I don't think that they will let spammers come in the higher search engine result. You may rank higher using black hat SEO, but I assure you that won't stay for long. Also, if you really care and value your business/site, then it's a bad idea to use black hat SEO. Just to cut it short, White hat is GOOD and Black hat is BAD.
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    Long term, the churn-and-burn strategies of black hat SEOs will always hurt a legitimate business. One of the main advantages of legitimate SEO is that it normally has a snowball effect - over time, the benefits only increase.

    Stick to techniques and agencies that you wouldn't be ashamed to tell your customers about.
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    Quote Originally Posted by ericw View Post
    Long term, the churn-and-burn strategies of black hat SEOs will always hurt a legitimate business. One of the main advantages of legitimate SEO is that it normally has a snowball effect - over time, the benefits only increase.

    Stick to techniques and agencies that you wouldn't be ashamed to tell your customers about.
    I think I need to print this out and tape it above my desk. I can look at it every time I'm tempted by some link scheme being sold on Fivver

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    Stay well away from black hat SEO. Since the penguin update they have been punishing people hard for spammy, often automated backlinks. They also released a disavow tool for webmasters to uncount their spammy links. The result? Crowd sourcing a problem. They have all but admitted they are building new datasets from the site's people have submitted, so they will only get better at it in time.

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    In the past it use to be all white hat, or black hat. Now there Gray hat. I will get into more details within a bit, let me hit on some questions first.


    Quote Originally Posted by Harold Mansfield View Post
    From what I see, black hat SEO tactics always get caught. I wouldn't risk it on a domain or website that I cared about. The penalty is getting banned, put in the sandbox, de-indexed, or whatever Google decides to do with you. So the consequnces are pretty finite, and abrupt. So why risk it? Why not use that energy to just do it properly?

    I should add that includes Social Media tricks. Facebook, Twitter, and You Tube are hip to fake followers, fake hits and fake video views just like Google is hip to fake traffic bots.
    Blackhats aren't always getting caught, in fact most of the whitehat stuff now is a water down copy from blackhat guys. I have a few sites that are all blackhat.... payday loans... shhh! I've had them for years, when I started this stuff. While I might be trying to go into a real business aspect, ie why I joined here. Blackhat aren't getting caught every often, real blackhat stuff. None of these dumb things kids are doing on the public forums. If you're doing something that is public within the public blackhat community you will likely get caught, and soon. It's something that becomes public, so it will likely be dealt with by Google. Although, things like bots, or even using WEB 2.0 for links was something done a few years ago by the now public blackhats. Pat Flynn link wheel was isn't new, in fact he posted about that when the thing was dying off.

    Think of this information like a new product, when LCD's came out, they cost a lot of money. Only a few people owned them, then they got cheap, and now everyone owns them. Blackhat is the same, things go through the same process. Let me tell you, none of the really really good things are getting shared privately or publicly. It's like fight club, there one rule... No one talks about fight club.


    Here my spin on this, whitehat and blackhat are the same thing even grayhat for that matter, one is just more spammy than other. Google use to say, get guest post!! Now, Google is saying guest posting can be viewed as spammy. If you listen to what Google said 5 years ago, you would be a blackhat today. They change their minds daily it seems like.

    Here my take, if you don't know what you're doing stick to whitehat. It's more notably accepted, but don't think it's something you will be able to say it's still whitehat in 5 years. Although, its harder to do whitehat, you should stay with it. However, anytime you're creating links that wouldn't be there in the first place is blackhat in my mind. If you're emailing a webmaster, or posting your link on some forum, or even making a web 2.0 site. It's all creating, and isn't whitehat whole idea is earning, or naturally getting something?

    Here is my rule of thumb, if you create a link.... Make sure it adds value no matter what. If the link doesn't add value to your client, vistor, or even you... Then don't post it.

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    root Array Harold Mansfield's Avatar
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    Smartest blackhat scheme in the history of the internet, Shawn Hogan, EBAY and cookie stuffing. Now facing federal prison and restitution of $28 million in affiliate payouts. At the time that was seen as "real blackhat" stuff.

    It's not worth it.
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