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| Managing Your Business Now that your business is up and running how do you manage its daily operation |
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#21 (permalink) |
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Queen of the Forum
Join Date: Aug 2008
Location: Traverse City, MI
Posts: 1,291
Reputation: 22
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I think a lot of the sites that require you to fill out a form do it thinking they're building an e-mail list. What they don't realize is that they're actually probably turning more customers away than they're capturing. They're also most likely going to get a lot of refusals if they do try to contact the people they forced to sign up for their list.
The only way an mailing list is useful is if it's opt in. Any other way is just a waste of time. |
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#23 (permalink) |
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Post Impressionist
Join Date: Aug 2008
Location: Boulder, Colorado
Posts: 2,139
Reputation: 32
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And yet sites will continue to try to get us to force us to hand over information they don't need. Collect the info you absolutely need to complete the action of the form. You can collect more info at a later time.
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