We do ask for them on the EnMart site and encourage them on the blog. I think customer reviews can have a lot of value.
By the same token, I have read studies that say that a lot of people are not influenced by testimonials or customer reviews. The theory seems to be that either companies put up incomplete reviews which just highlight the good parts or that companies only put up the good reviews they get, which gives an incomplete picture.
I'll have to see if I can reference the article I read.
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