[KristineS]

I'm not sure I can ask this question properly, but it's something that I find interesting. I think there are different perceptions of different forms of advertising and those perceptions reflect on the businesses that use that advertising. For example, four color ads in a magazine are generally considered high end. A self printed flyer tacked to a telephone pole is considered low end. If I saw a Mercedes advertised in a glossy print ad in a magazine, I'd think it was a high end car and Mercedes Benz was a solid company. If I saw the same ad printed on a cheap inkjet printer and tacked to a telephone pole, I wouldn't have the same reaction.

Do you think the perception of the method of advertising has an effect on how the message itself is perceived?